The commitment of Chief Minister Shivraj Singh Chouhan for the betterment of sisters and daughters is continuously manifested through mind, words and deeds.
The extraordinary sensitivity with which the Chief Minister Chouhan felt the difficulties and the inferiority complex in the lives of women touches the level of empathy rather than sympathy.
The feeling of changing the lives of women born out of this pain and yearning is expressed in these words of Chief Minister Chouhan – “I want to drink all the tears of sisters and daughters. I want their life to be filled with happiness and joy, may they get all the opportunities to move forward.” In order to enable the sisters to meet the small needs of their daily life and meet their desires without any argument, without any hindrance and without difficulty, therefore, the Mukhyamantri Ladli Bahna Yojana was started to provide Rs.1000 per month to them.
Chouhan says that “this is a plan that came out of my heart”. With this money given to the sisters, their self-esteem and self-confidence will also get a boost. Surely this amount of the scheme will be used for the welfare of the family. In a sense, this scheme is the beginning of a social revolution.
Launched on Narmada Jayanti
Chouhan had announced the implementation of Mukhyamantri Ladli Bahna Yojana in the state on January 28, 2023 on Narmada Jayanti and Narmadapuram’s Gaurav Diwas.
Under the scheme, poor sisters of all classes will get one thousand rupees per month, if they are getting the benefits of other schemes, they will continue to get the same as before.
The situation is that the labour force participation of women in the state is less than that of men in both rural and urban areas. This affects their economic independence and has a direct impact on their health, nutritional status and the children dependent on them and their role in the household. The announcement of Chief Minister Chouhan’s Ladli Bahna Yojana is centred on assessment of the impact of similar scheme being run for Baiga-Bharia-Sahariya sisters and its positive results.
Sister Kavita became the first applicant, Chief Minister himself got the application filled
On his birthday, March 5, Chief Minister Chouhan announced the implementation of Mukhyamantri Ladli Bahna Yojana and its programme from Bhopal’s Jamboree Ground.
He said that families whose annual income is less than Rs two and a half lakh, who have less than 5 acres of land and families in which there is no income tax payer, Rs one thousand every month in the bank accounts of the sisters of such families in the age group of 23 to 60 year will be credited. Family in the scheme means husband, wife and children.
Those sisters who do not have bank accounts will be helped to open their accounts. Giving information about the application process in the scheme, Chief Minister Chouhan himself got the application of sister Kavita filled. He told the sisters that the Samagra ID number and Aadhaar number are necessary for the application. Domicile and income certificate etc. are not required.
Ladli Bahna Sena will give strength to the sisters
Not only this, Chief Minister Chouhan gave a message to the sisters from every platform that they should not fall under the trap of any middleman or broker to take advantage of the scheme. The phone number 181 was issued to help the sisters out of trouble and help them. Taking the next step towards women empowerment, Ladli Bahna Sena will also be formed for the protection of sisters and daughters. This Sena will not only work for the safety of sisters and daughters, their respect, it will also help them to get benefits of government schemes and move ahead.
From folk songs to social media, the scheme was discussed everywhere
Chouhan took special care that the sisters living in all the villages and wards of the state should get information about the scheme and no eligible sister should be deprived of the application. Activities were conducted in the entire state to give information through wide publicity campaign and personal contact. People’s representatives, Jan Seva Mitras, PESA mobilizes, Prasphutan Samitis of Jan Abhiyan Parishad, Antyodaya committees, women self-help groups, Swachhata Doots, Kisan Mitras, Sahyogini Matri Samitis, members of Shaurya Dal and voluntary organisations were activated to contact every eligible sister. An environment for the Yojana was created in every locality, every street through street plays, folk songs, folk dances, cultural programmes, radio jingles, hoardings, newspapers and various platforms of social media.
Chief Minister visited the districts and interacted with the sisters
In order to connect the sisters with the scheme, Chief Minister Chouhan himself visited 24 districts of the state and interacted with the sisters through women’s conferences and encouraged the women to move forward by taking their feedback about the scheme.
The Chief Minister visited Betul, Khandwa, Beohari, Shahdol, Morena, Ratlam, Shujalpur, Shajapur, Pansemal, Barwani, Sidhi, Timarni Harda, Kevalari-Seoni, Mandla, Jobat- Alirajpur, Sitamau- Mandsaur, Ramnagar- Satna, Prithvipur- Niwari, Sonkach Dewas, Gandhwani Dhar, Umaria, Dindori, Chhatarpur, Jhabua, Balaghat and Bamhauri Raisen and interacted directly with the sisters at the Mahila Sammelan.
The Chief Minister also informed the sisters and daughters about the scheme in the mass marriage gatherings being organised under the Mukhyamantri Kanya Vivah Yojana. He also announced to link the eligible newly-weds with the Ladli Bahna Yojana.
Chief Minister reached sister’s house with approval letter
Chouhan visited the houses of the sisters in Bhopal, Indore and Jhabua and gave the approval letters of the scheme. On the instructions of the Chief Minister, the people’s representatives in all the districts also went door-to-door and gave approval letters to the sisters.
Sisters expressed gratitude to the Chief Minister with 101 feet long Rakhi
The Chief Minister’s appeal had a wide impact in the state. So far, more than one crore 25 lakh sisters have registered in the scheme. DBT accounts of about 91 percent women of the state who have registered have been activated. This is an effective sign of women empowerment. The sisters are full of enthusiasm due to this initiative of Chief Minister Chouhan. Brother Shivraj is continuously receiving letters from sisters from all the districts of the state. The scheme is trending on social media. On Chouhan’s arrival in Betul, the sisters of 500 gram panchayats of the district expressed gratitude to him for starting the Ladli Bahna Yojana by presenting him a 101 feet long rakhi.
Sisters will make June 10 memorable with Batashas, fireworks and delicacies
Ladli Bahnas in the state are waiting for June 10. On this day, the joy of getting money in their bank accounts will be expressed in different ways. Sisters in Datia have thought of celebrating Anand Utsav. Women would bring cooked dishes from homes, children would play sitolia and other local games and everyone would sit together and enjoy the delicacies in a festive atmosphere accompanied by bands and DJs. Street plays will be held in many panchayats of Ujjain district. A programme of folk songs has been organised in Tikamgarh. Kalash Yatra will be taken out in Mandsaur and Deepotsav will be celebrated. In many villages of Vidisha, the historic day of June 10 will be made memorable by distributing batashas, tying safas to women and fireworks. In almost all the districts, on June 10, sisters will express their happiness by organizing different programmes.
